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How to Select Web Hosting Services for Small Businesses

In a complex economic environment, small businesses have to differentiate themselves from their competitors and stand out from the crowd if they want to thrive. A major aspect of presenting a dynamic online presence is through your business website to connect more closely with users.

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In a recent survey, 66% of business owners polled said they expect to do better in 2024 compared to last year. This positive outlook is further emphasised with survey respondents suggesting that growth is the key ambition for many UK SMEs, as 53% are set to spend more on marketing in 2024 

Today, a key driver of growth is an engaging website that works effectively for its users. It is almost impossible to grow a small business in our current conditions without having a website that works hard for you and delivers exactly what your customers want. 

Contents

  • Choosing the right web hosting service for small businesses. 
  • How to select web hosting services for small businesses. 
  • Smart small business web support with Pac Web Hosting.

Choosing the right web hosting services for small businesses

There are many factors at play after you have created a site with responsive design and plenty of interactive features to help increase your visibility online. Selecting the right web hosting provider for your business’s site is an essential process which needs careful consideration. 

A fair comparison would be the way in which you choose your business insurance provider or bank to house your business banking. Once you have decided on the most significant priorities when it comes to your website, then you can research and select the right web hosting service to fulfil these needs. 

Put simply, your web hosting provider will host your website on a server with its own space so it’s found by your customers. Web hosting is vital to your site’s survival as the service you choose should ensure your site is regularly maintained and kept secure at all times. 

Alternatively, read how to change web hosting service providers in our article.

How to select web hosting services for small businesses

For small businesses, especially those new to the marketplace, it can be challenging to know where to turn for specialised services, such as web hosting. 

 

Here are 5 tips to help you select the right web host for your small business. 

  • Read web hosting service reviews

Doing your research is helpful in determining which web hosting provider will work best for your business. One way to find out more about a potential service is to read as many reviews as you can find. 

All businesses have a mixture of reviews, and it’s likely that those with both good and critical reviews are authentic. You can check out reviews around customer service, pricing, web hosting packages and maintenance to help you select the web host provider that’s the right fit for your business.  

  • Choose reliable performance

While it may be tempting to go for a web host that looks slick, it’s possible that these companies are not so focused on great service delivery. Ask the company about the reliability of their hosting services and how speedy their server is. 

You don’t want to end up with your site going down regularly as this could encourage customers to go elsewhere. 

  • Ask about flexibility

According to a recent survey, small businesses appreciate web hosting services that provide ease of use and the possibility of growth in the future. The opportunity for your site and its hosting to expand as your business evolves provides vital space for you to achieve your goals and to adapt as your customer base increases. 

At times, you may need to upgrade your hosting package to accommodate any alterations in your business plan. Having a web hosting service that understands your changing needs means you can grow at your own pace. 

  • Remain secure

For most business leaders, having a secure website is a top priority. Customers need to know their information will be kept confidential and won’t be accessed through any cyber incidents. 

Check with your web host provider that they have iron-clad security measures for your site, including backups, firewalls and SSL certificates. Knowing your data and that of your customers is secure means you can focus on the day-to-day without worrying. 

  • Seek enhanced customer support

Running a business without a hitch is every business owner’s dream. Most, however, accept there will be a few bumps in the road. When an unexpected event occurs, having an experienced customer support team working with you to quickly resolve issues means you can get your site back on track with a minimised downtime.

Smart small business web support with Pac Web Hosting

Partnering with Pac Web Hosting to fully support your website really couldn’t be easier. When you choose a web hosting package with us, we simply transfer your websites for you so there’s no need for you to find files and databases. We do it all for you as part of our supportive web hosting service. 

We provide you with a safe, reliable and robust web hosting service with full management capabilities that keep your site running efficiently and customers happy.

Our commitment to you is that we always deliver lightning-fast hosting solutions, opening up a whole new online experience for your business.

Discover why you need a web hosting service in our latest article.

To find your perfect web hosting solution, explore our shared web hosting plans or contact our friendly team of experts for a chat.